The Mount Isa Salvation Army has kick started its Christmas Appeal early this year with a visit from country music artist Adam Brand.
Adam arrived in Mount Isa early in the week and was quick to start his errands to Dajarra on Monday October 17.
Travelling in the Salvos helicopter, Adam visited children of Dajarra school before a quick sing-a-long at the local pub. He then returned to Mount Isa where a free community event was held at the Civic Centre.
The Salvation Army organised a free sausage sizzle and performance with about 150 locals in attendance. Adam ditched the sound system to join locals on the grass for a intimate sing-a-long.
“That is about as grass roots as you can get,” Adam said.
“There is no fancy stage or lights or speaker systems, it is just a bunch of people sitting in the park with a guitar, singing some songs. To me that is the essence of music.”
Adam said he was honoured to be part of the Salvos family for events such as the Christmas Appeal and Red Shield Appeal.
“I really believe in what they do. There is no way to sugar coat it, there are a lot of Australians doing it tough and that is where the Salvation Army comes in at its strongest.
“They just go out there and help those who need it, so it is a great initiative. It gives those who could have had an ordinary Christmas, a reason to smile and I think we should all invest in that.
There is no way to sugar coat it, there are a lot of Australians doing it tough and that is where the Salvation Army comes in at its strongest.Country music artist and Salvos ambassador, Adam Brand
“Salvos called me and asked me to come spread a little pre-Christmas cheer and meet some communities. I couldn’t resist.”
Having visited the Boulia Camel Races, Camooweal and the Mount Isa Rodeo Adam said he loved travelling out this way but it was not enough.
"This country is amazing and the people out here are amazing so the more time I get to soak up the real Australia is something that I really cherish,” he said.
Putting the finishing touches on his new album to be launched February 2017, Adam said it was great to come out and the North West before he started touring.