All roads lead to Longreach for Isa Rodeo Experience

"Road to Rodeo - An Isa Rodeo Experience" is coming to Longreach at the end of April and features all the signature ingredients of the Mount Isa event - from Australia's best rodeo athletes and livestock, to live rodeo rock - the event series will further elevate the popularity of regional events and experiences, and the increasingly popular sport of professional rodeo.

APRA chairman Shane Iker said that to affiliate and support the return of professional rodeo in Longreach after many years was a big achievement and exciting for the sport.

"The Mount Isa team are working hard to build on their event's popularity and create further opportunities to engage fans and build on the growing interest in rodeo," Mr Iker said.

Organisers say Road to Rodeo is about ensuring that the opportunity for amateur and professional rodeo continues to be a part of the Australian outback experience and creating a new professional rodeo circuit to keep Australian rodeo competitors at the top of their game.

The series aims to create potentially four new annual rodeo events across Queensland, representing a long-term economic injection to the state of over $4 million.

Longreach is a proud rodeo-loving region, has a long rodeo and campdrafting history though it's been 15 years since there was an APRA-affiliated rodeo event held there.

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The top three money earners in each event from Road to Rodeo Longreach will be eligible to compete in a Road to Rodeo final at the 2022 Mount Isa Mines Rodeo.

The series final will be held as the last event of the Mount Isa Mines Rodeo program.

As further events are added to the Road to Rodeo series and the event grows, a standings ranking will be established and competitors will receive full APRA championship points.

Longreach will be run over one round and a final (top six).

The event takes place at the Longreach Showgrounds from April 30 to May 1.

Nominations are now open and are being taken online at www.isarodeo.com.au/road-to-rodeo-longreach/competitors and will close on Sunday, April 3, 2022.

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