Supermarkets can't backtrack now - but is cheaper Xmas beef so good?

Shan Goodwin
December 11 2023 - 7:30am
Australian Meat Industry Council's general manager of industry affairs Tim Ryan outlines why the commentary around domestic beef and lamb retail prices has not been healthy for the industry. Picture Shan Goodwin.
Australian Meat Industry Council's general manager of industry affairs Tim Ryan outlines why the commentary around domestic beef and lamb retail prices has not been healthy for the industry. Picture Shan Goodwin.

High-fiving cheaper beef in the supermarket might not be in the best interests of producers in the long-term, some sectors of the red meat supply chain are warning.

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Shan Goodwin

Shan Goodwin

National Agriculture Writer - Beef

Shan Goodwin steers ACM’s national coverage of the beef industry. Shan has worked as a journalist for 30 years, the majority of that with agricultural publications. She spent many years as The Land’s North Coast reporter and has visited beef properties and stations throughout the country and overseas. She treats all breeds equally. Contact 0427686187. E: s.goodwin@austcommunitymedia.com.au

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